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Seeing Green: Nikon Releases Eco-Friendly Binoculars

The same binocs Al Gore uses when he's spying on your family...

5 Comments

ecobins

I never really thought of binoculars are being a contributor to environmental degradation, but after reading what Nikon has done to remove certain nasties from the production of their new “Ecobins” binocs, it’s evident that even uncommon goods are in need of some reform.

The Ecobins feature some nice green touches — like lead and arsenic-free Eco-Glass™ lenses and prisms, non-chloride rubber, and biodegradable materials for the case and strap (made without the use of harmful inks or dyes). The packaging is also eco-friendly, being produced from eighty-five percent post-consumer waste and printed on recyclable FiberStone® paper. The usual bells and whistles associated with binoculars are also included. From Gizmag:

Ecobins are waterproof and fogproof, use aspherical eyepiece lenses designed to deliver distortion-free viewing, internal blackening to minimize light loss inside binocular tubes and multi-coated lenses for improved brightness, contrast and true color.

Well played, Nikon. Well played.

5 Comments

  1. Laurie said,

    April 3, 2009 at 1:51 pm

    We love when larger companies step up to the plate. Kudos to Nikon.

  2. Jeff Salisbury said,

    April 4, 2009 at 12:07 am

    FiberStone® rocks! FiberStone® stone paper saves water, saves trees, has a low carbon footprint and is recyclable!

  3. GreenChick said,

    April 7, 2009 at 8:47 am

    These would make a great gift.

  4. En påskbukett « MiljöBloggAktuellt said,

    April 10, 2009 at 6:08 am

    [...] om ett växande nätverk av indiska ungdomar engagerade i klimatfrågan, om att kikare kan vara mer eller mindre miljövänliga, om en “vattenpyramid” med solpaneler som [...]

  5. Nikon kikare - Ecobins miljönvänlig | ekoprylar.se - Ekoblogg om miljövänliga prylar said,

    January 11, 2010 at 10:33 am

    [...] Mer om denna kan du läsa på Groovygreen [...]

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